Wednesday, 3 June 2009
Google Analytics is a great tool for keeping track of your website traffic. It can tell you what you're doing right and where you're going wrong. It can also keep track of clicks from websites and search queries that you weren't targeting but just pop up all on their own. For instance, this site has been on the first page of the Google search for 'brawn gp merchandise' for a while now without me even trying for that. Likewise, you can target specific keywords and only see a tiny dribble of traffic in the Analytics reports. Go figure.
This morning I noticed a little traffic spike coming from an unexpected website. Someone contributing to the discussion on the demise of GM on economist.com cited a 47 Pontiac as an American road classic and had added a link to a song by Richard Studholme called '47 Pontiac' on my music download site. You can never tell where website traffic is going to come from...